Welcome, New Friends & Subscribers
Welcome, new friends and subscribers. I’m Nabeel, a 🇱🇰 Sri Lankan business owner based in Dubai. In this Substack you’ll find republished essays from my newsletters or websites (I have more than one.) As an experiment, I’m syndicating my content to as many platforms as possible. How this benefits you is you’re able to enjoy my writing and other media in whichever format you prefer.
During my career in the marketing & advertising industry I’ve been featured in:
AdSkills
Marketing Examples
Copy Squad
Copy That!
The Copywriter Club
And as an author and writer on self-improvement and men’s issues, I’ve been featured in:
BBC
LDC
The Independent
The Huffington Post
...And other media publications
Here’s what some of my clients and peers say about me:
“Nabeel is the Swiss Army knife of copywriters.” – Dennis Demori
“One of the smartest, most authentic business consults around.” – Mike Cernovich
“He’s a master of content and digital branding.” – Alexander Juan Antonio Cortes
“Is it just me or does every ‘copywriter’ have the same tone? Except Nabeel.” – SaaSWiz
“Nabeel doesn’t realize he’s a rare breed. That bearded animal can make paint drying sound riveting.” – Mike Mark
“Nabeel has a habit of downplaying his abilities. I’ve worked with a lot of copywriters who can’t do what he does.” – Michelle Terpstra
“You’re probably in the top 10% of copywriters in the world.” – Stefan Georgi
I write a daily-ish email newsletter at nabeelazeez.com. And I do a few different things you may be interested in, depending on who you are.
If You’re a Business Owner
Dropkick Copy is my marketing agency. Today we grow businesses by engineering 1:1 buyers’ journeys. But we’ve written every type of copy. And we’ve clients in every niche you can think of (except the haram ones.) You’ll find a client success playlist on our YT channel. Here are a few of our wins.
DTC supplement brand - Helped them generate over $12MM in revenue from email and SMS in one year, and in their first year of business go from zero to $37MM run rate.
Sales recruitment & training - Wrote nearly every word of copy they published for 3 years as they grew from $30,000/month to $300,000/month. Our first 30 days of working together, revenue doubled. Got to $100,000/month within a quarter.
Webinar agency - Helped them grow 150% YoY, have 4 back-to-back record-breaking months, and the owner take home $650,000.
Stock trading coach - Over 1 year, booked close to 1,000 calls and added over $317,000 in revenue. Would have been a lot more if his sales team didn’t peepeepoopoo the bed. He hired them from (rhymes with) Soul Boredom. Owner recently sold the company for 7 figures.
DTC cosmeceutical brand - Site-wide conversion rate increase from 3.5% to 13% (4X lift.) Revenue from email increase from $46k to $100k+/month (2X lift.) $301k+ email revenue generated in 3 months at 33.5X ROI. Their best revenue month ever, their best BFCM ever. Owners sold the company for 7 figures a few months later.
AI SaaS - Abandoned cart campaign recovered over $8,000 in 2 weeks for a $39 AOV product. Campaign went viral in the Indiehacker community. People were signing up and NOT buying so they could get all the emails. Many people copy-pasted the campaign.
AI SaaS - Homepage redesign variants got +700% and +300% lift over control.
AI SaaS - Added 647 new customers. $9/month basic plan, $60 LTV. $38,820 revenue (new customers * LTV). $12,893 cash collected. 11% conversion rate on welcome series. 5% conversion rate on abandoned cart.
Celebrity (local) hypnotherapist - Sold out his $10,000 hypnotherapy certification program. Twice. Currently trying to get a hat trick.
Community for Aphantasics - Low-ticket subscription. Sold out their “founding member” spots. Added close to $30,000 revenue (6X lift over baseline.)
YT ads agency - Frank Kern is on their list. Frank Kern loved their (our) emails and would often reply. We made “will Frank Kern reply?” our internal KPI. Booked a bunch of calls but don’t know how many. Wrote so many bangers we got fired. Owner put our emails in his nurture sequence and didn’t need us anymore.
Lead generation SaaS - 800% lift in cold email replies with no personalized first lines.
Real estate fund - This one is an L. They take 50k cheques (minimum) and we added over $2 million in pipeline. But their salesman couldn’t close an open door. Once they fired him and the founder got on the phone, they started closing. Waiting on results from the client.
Real estate investing coach - Booked 300+ calls at $80 CPB and added over $100,000 in revenue at 5X ROI. Don’t have the actual number - estimated based on conservative conversion rate.
IT/cybersecurity business coach - One sales activation campaign added $57,000 revenue at 11X ROI. 80% increase in open rate, 96% reduction in bounce rate over 2 months. Now we write all their sales copy.
Business coach for women - Rewrote a sales page from scratch for free because she got scammed by a copywriter. Original was 5,000 words, ours was 10,000 words. New angle no one is using and can’t be copied unless they have a personal brand like the client. You can find the testimonial in Nothing Held Back Job Board.
If You’re a Copywriter
Copyskills is my training program for copywriters. We have a freemium community, Copywriting Launchpad, where we help you launch your copywriting career and learn the highest-paying, most in-demand copywriting skills in the world. It’s free to join. And we have paid plans starting at $50/month.
The support we offer is on par with other programs that charge:
$13,500/year - $35,500/year
$30,000/year
$36,000/year
$29,000/year or $20,000 pay-in-full
$24,000/year
$10,000 (12-week program)
$3,000 (16-week program)- $11,000/year
$3,000 (8-week program) - $12,000/year
We also have an invite-only mastermind for copywriters sell their own offers. This is a true mastermind, with peers learning from and supporting each other.
If You’re a Muslim Man
MuslimMan® is my self-improvement company for Muslim men. I’ve been writing about masculinity, men’s issues, gender dynamics, marriage, sex and seduction since 2016, when I launched the first blog dedicated to Muslim men’s issues. MuslimMan® is a continuation of that effort.
I’m also the author of:
40 Hadith on Masculinity: How to Be a Good Man
40 Hadith on Femininity: How to Be a Good Woman
Available in ebook, paperback and hard cover wherever you buy your books online. You can also buy them directly from me on the MuslimMan® website.
If you’d like to know more about any of the above, send me a DM.
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Other Ways to Stay in Touch
Originally published on nabeelazeez.com
